St. Augustine, Florida

Baked with joy. Built for purpose.

Today's Special is a nonprofit bakery creating real, sustained employment for neurodiverse individuals and people with intellectual and developmental disabilities. One wholesome, handmade product at a time.

Real jobs. Real joy.

Good food is just the beginning.

  • eat good
  • feel good
  • do good
Five members of the Today's Special team in orange shirts lean on the counter of the orange Today's Special tent, under Harry's hand-drawn logo and sun Harry with celebrity chef Guy Fieri at a community event
Our story

Harry needed a job. So we built the employer.

Today’s Special was founded by Michelle Carlucci, whose son Harry is autistic and neurodivergent. After Harry aged out of the school system, he had no meaningful place to work. No way to maintain the relationships, structure, and purpose that everyone deserves.

Harry designed the organization’s original logo. He is confident, funny, and full of love for everyone. His story isn’t unique. It belongs to hundreds of thousands of young adults who age out of school-based support each year.

“I'm speaking to the millions of families who have a person like my son Harry living in their home, and who know how hard it is to find a job that offers equal opportunity.”

Michelle Carlucci, Founder

Our mission

“Today's Special creates real jobs, not programs, for neurodiverse individuals and people on the intellectual and developmental disability spectrum. Through an inclusive, proven, and replicable bakery model, we deliver wholesome baked goods and something far more important: dignity, independence, and purpose for people who have been chronically underutilized by the workforce.”

Real Jobs. Not Programs. We built the employer.
The good vibe effect

A little goodness goes a long way

Eat good

Wholesome baked goods made with quality ingredients and plenty of care.

Feel good

Food that brings people together and puts a little more joy into the day.

Do good

Every purchase supports meaningful, sustained employment in our community.

Why it matters

The numbers tell a story

The employment gap is staggering, and almost entirely addressable. Today's Special is building a practical, repeatable answer.

17%
of adults with IDD hold a paid job in their community

Source: National Core Indicators

42%
of those without one say they want to work

Source: National Core Indicators

1.28M
working-age Floridians live with a disability

Source: The Able Trust, 2025

Four Today's Special team members in orange shirts holding trays of baked goods at an indoor event
Harry outdoors at a community race, proudly showing his medal Two Today's Special team members in orange shirts at their booth table, covered in wrapped blondies, T-shirts, and Today's Special signs
Our people

The Good Vibe Effect is real

Walk into any Today’s Special event and you feel it immediately. The energy, the warmth, the pride. Our employees aren’t just filling a role. They’re building a career, a community, and a future they own.

That spirit isn’t incidental to the mission. It is the mission. Living proof that dignity, independence, and real opportunity change everything.

Support a job
Scratch-baked with love

The treats that started it all

Our small-batch baked goods are made with care, quality ingredients, and a bigger purpose: creating real, sustained jobs in our community.

Rows of Beached Blondies, each individually wrapped and labeled with the orange Today's Special logo Fan favorite

Flagship · Available now

Beached Blondie

Premium all-natural blondies, individually wrapped and made from fresh, locally sourced ingredients. Wholesome in every bite.

  • All-natural
  • Locally sourced
  • Individually wrapped
Illustration of three warm cinnamon buns on a baking tray Coming soon

Fresh ideas · Coming soon

Beach Buns

Our next handmade creation: warm cinnamon sticky buns designed to bring the comfort of the bakery straight to your table.

  • Cinnamon sticky buns
  • Small-batch
  • Launching soon
Make more good possible

Every gift helps create the next real job

Your support directly funds meaningful employment, training, and opportunity for neurodiverse adults in St. Augustine.

Get in touch

Pull up a chair

Questions about products, partnerships, events, employment, or the mission? We’d love to hear from you.

info@todaysspecialinc.com

  • This field is for validation purposes and should be left unchanged.

By sending this form, you agree to our Privacy Policy.